
Gain a deeper understanding of E-A-T and its relevance to SEO
E-A-T, which stands for Expertise, Authority, and Trustworthiness, is an important concept in search engine optimization (SEO). Google’s algorithms use E-A-T to determine the quality of a website and its content. In this article, we will dig deeper into E-A-T, specifically what it means, why it matters to SEO, and tips to use it to your advantage.